Uplifting businesses, learners, leaders, and legends across
media, advertising, and communication.
Where Purpose Meets Action
WHO IS MADS?
MADS (Media Advertising Development Services) is a non-profit company where purpose meets action. We connect businesses, learners, leaders, legends, educators, and industry bodies to co-create a stronger, more inclusive future for people within media, advertising, and communication.
We mix old-school values with modern thinking to create lasting industry impact through development, collaboration, and opportunity.
You’re in the industry, there’s a part for you to play.
WHO CAN GET INVOLVED?
Learners & Interns Get trained. Get placed. Gain confidence. Write your story.
Leaders Lead with purpose, not just experience. MADS gives you the platform to influence the industry and energise the next generation.
Industry Legends Share your wisdom. Give back. Leave your mark. Add your story to the library. Explore our Legend Programs.
Businesses & Micro-Enterprises Tap into the MADS network, participate in events, and engage your team through learning and visibility opportunities. Take your seat in shaping the future.
MADS delivers impact through three simple pillars:
PURPOSE AND MODEL
Growing People
MADS supports learners, interns, entrepreneurs and future leaders through exposure, mentorship, development activities, bursary facilitation and internship pathways.
Strengthening Businesses
MADS supports selected micro businesses through structured business development focused on various business disciplines.
Building Connections
MADS connects learners, leaders and legends, as well as businesses, mentors, funders and educational institutions through structured pathways.
Have a voice in what matters.
Contribute ideas, elevate leaders, and preserve wisdom.
HELP US SHAPE THE INDUSTRY
You bring the people, the topics, and the concerns.
We bring the platform to address them.
Equipping every role. Guiding growth. Connecting voices. Transforming the industry — together.